One Ideal Client Away Challenge

Join Darrell Amy for the One Ideal Client Away Challenge,
April 10-14
www.oneidealclientaway.com

VISIONARIES AND INTEGRATORS

DISCOVER HOW TO ACCELERATE GROWTH

Learn how to build a powerful engine to drive exponential revenue growth.

Image

REMOVE

BARRIERS TO GROWTH

Get the six barriers to revenue growth out of the way so you can accelerate.

Image

DESIGN

YOUR ENGINE

2-day Revenue Growth Engine Design Workshop

Image

ACCELERATE

YOUR GROWTH

Mentorship program to implement a high-performance growth engine.

LISTEN

TO THE BOOK

A Manual For Revenue Growth

Revenue Growth Engine® , created by Darrell Amy, is a set of tools and resources to help companies scale.

If you own an established business and want to scale your revenue so you can make more of an impact, this is book designed specifically for you.

IDENTIFY

YOUR BARRIERS TO GROWTH

If you feel stuck:

  • Like there is a glass ceiling of revenue that you just can't seem to break through

After working with thousands of entrepreneurs and executives and talking to hundreds of thought leaders I have identified six common barriers to revenue growth.

In a 20-minute conversation we will get straight to the heart of the matter, identifying your top barriers so you can breakthrough to the next level.

Our Ideal Client Profile

These are the types of companies we specialize in serving.

DESCRIPTION

Established companies with sales-teams that want to grow so they can create meaningful jobs and give to great causes.

DATA

  • Privately-held companies

  • Track record of generous giving

  • Part of a peer group or community of excellence.

DECISION MAKERS

Executive

Owner, Founder, President, CEO

Sales and Marketing Leaders
CRO, CSO, CMO,
VP Sales, VP Marketing

Funding Partner

Private Equity, Venture Capital

BUILD

YOUR REVENUE GROWTH ENGINE

Create a Custom Revenue Growth Engine®

Once you are focused on your Ideal Client now it's time to build a more powerful engine to accelerate growth!

In just two focused days you will create an actionable Plan to to generate immediate results that compound over time

  • A Powerful Revenue Flywheel that creates unstoppable momentum

  • Intense Focus on the types of clients or customers that can propel your business forward faster

  • High-Octane Fuel for your engine in the form of a message that gets attention

  • Scalable Processes for marketing and sales that drive net-new and cross-sell revenue that allow you to grow

ACCELERATE

YOUR REVENUE GROWTH

Get Your Engine Firing On All Cylinders

Optimize, automate, and document your sales and marketing processes so you can enjoy exponential revenue growth.

If you are a leader at a company with a sales team, schedule your confidential consultation to discover:

  • The three biggest obstacles to revenue growth and how to remove them.

  • How other companies are creating Revenue Growth Engines.

  • Our vision to help purpose-driven companies scale their revenue and impact.

Real World Stories

Hear some real-world stories of companies building their Revenue Growth Engines®.

HOW WE CAN HELP YOU GROW FASTER

Image

REMOVE

BARRIERS TO GROWTH

Get the six barriers to revenue growth out of the way so you can accelerate

Image

DESIGN

YOUR ENGINE

2-day Revenue Growth Engine Design Workshop

Image

ACCELERATE

YOUR GROWTH

Mentorship program to implement a high-performance growth engine

EXECUTIVES, ENTREPRENEURS, MARKETING & SALES LEADERS

Identify your IDEAL CLIENTS and discover how to get MORE!

GET TO KNOW

DARRELL AMY

Darrell inspires and equips purpose-driven entrepreneurs to grow revenue so they can give back.

As the co-founder of the non-profit Kingdom Missions Fund, Darrell Amy noticed that the largest donations came from business owners, and he wondered how he could help generous business owners quickly grow revenue so they could give even more.

Darrell’s experience as a leader in sales and marketing has given him a unique perspective on what it takes to grow revenue. Distilling 27 years of experience, Darrell authored Revenue Growth Engine: How To Align Sales & Marketing To Accelerate Growth.

He is a member of the Forbes Business Council and he helps companies maximize growth through sales and marketing alignment. Darrell hosts the Revenue Growth Podcast and co-hosts the Selling From the Heart Podcast. He also volunteers as the executive director of the ManAlive EXPEDITION, an organization that helps men find healing and identity.

When he isn’t helping generous business owners grow their revenue in order to give more, he enjoys the outdoors including sailing, canoeing, and hiking. Darrell, along with his wife Leslie, enjoy spending time with their children and four grandchildren.

My BHAG

Help 10,000 businesses double revenue to generate $10 billion in new giving.

MAKE IT AN ADVENTURE!

TAKE THE ULTIMATE TREK AS YOU GROW YOUR REVENUE

  • Build your Revenue Growth Engine

  • Develop Physical Endurance

  • Trek to Everest Base Camp

Join adventurous entrepreneurs in an epic journey to scale your business as we train to trek to Mount Everest Base Camp!

BLOG

ACCESS OUR LATEST THINKING

Why 81% of Business Owners Don't Invest More Time Preparing For the Sale of Their Business

Why 81% of Business Owners Don't Invest More Time Preparing For the Sale of Their Business

October 01, 20246 min read

Recent research from UBS revealed that a whopping 81% of business owners who sold their business regretted not spending more time preparing for the sale. 73% of respondents said they spent less than two years.

Why would a business owner not prepare in advance for the most important and potentially life-changing transaction of their life? Here are several reasons:

“I’m too busy growing the company!”

In The Seven Habits Of Highly Effective People, Stephen Covey talks about climbing the ladder only to find out that it is leaning against the wrong wall. Growing Sales and EBITDA is important. However, it’s not just the quantity of the revenue and profit, it is also the quality of the revenue. Roughly 20% of business value is based on the numbers. The other 80% of business value is based on intangible capital. Intangible capital drives your multiple.

If the range of multiples in your industry is 4X - 8X, where would your business fall on that line? The answer is that it depends on the quality of your business. Consider three possible examples:

  1. Business A focused on growth without understanding what drives the multiple and got a 4X multiple on their $2M EBITDA for a valuation of $8M.

  2. Business B focused on growth and the intangibles and got 8X on $2M EBITDA for a valuation of $32M

  3. Business C focused on growth but neglected the intangibles and got 0X because no buyer was willing to take the risk. (Keep in mind, only 17% of businesses that start a sales process actually finish it.)

If you as a business owner are too busy growing your business there is a good chance that you are too wrapped up in daily operations. Owner dependence creates a massive drain on the value of a business because the buyer is afraid things will fall apart if you were gone. The best way you can be busy as an owner is to be busy preparing your business to sell. In doing so you’ll begin assigning portions of your role to people and their teams. As you do this, you’ll not only increase the value of your business, you’ll also raise your level of freedom.

“A company that is ready to sell is ready to grow.”

In Walking to Destiny, Chris Snider says, “A company that is ready to sell is ready to grow.” Recognize that exit planning is really just great strategic planning. Continue go grow, but make sure to grow the intangible capital parts of the business: customer capital, human capital, cultural capital, and structural capital.

“I’m going to transition the business to my kids.”

Wonderful! The bad news is that about 70% of international business transfers don’t go well. These situations are tragic, damaging the business and hurting family relationships. One of the main reasons is that the business was not prepared to transition.

The kindest and smartest thing you can do to transition a business to your children is to ensure that the business is operating at peak performance.

A business that is ready to sell has a higher likelihood of being successful after the transition. As an added bonus, if the family transition doesn’t seem like a good option, the business will be ready to command maximum value to an external seller.

“I am too young. I’ve got time.”

The older I get, the faster a decade passes by. If you’ve celebrated your 50th birthday and haven’t started planning for your exit, you need to start immediately. If you are under 50, you are not off the hook. An unsolicited offer may wake you up to the recognition that this is a favorable time to sell. If your business is ready, you can take advantage of it. If not, opportunity may pass you by.

“I didn’t see it coming.”

Life happens. Nobody expects the big D’s: Death, Divorce, Disability, or Disagreement with Partners. Sadly, these forced exits often go poorly. Instead of selling at a multiple, many of these businesses get liquidated. Without proper estate planning, many get destroyed in probate. The ones that survive often limp along. Many end up failing in the years to come.

Chances are you have life insurance to ensure your family is taken care of if you meet an untimely demise. That’s great, but what about your business? Is it set up to continue after your death? Or will it become a massive burden to your family during their time of grief? Wise business owners recognize that properly preparing their business for an exit is the kindest thing they could do for their family.

How Much Time Should You Spend Preparing?

Ideally, a business owner would start the process of exit planning 5-7 years before an exit. With 75% of business owners wanting to exit their business in the next 10 years that means virtually every business owner should have an exit plan in place. Sadly, only 31% of respondents to the 2023 National State of Owner Readiness Report stated they had spent some to little attention on their exit from their company.

31% of respondents to the 2023 National State of Owner Readiness Report stated they had spent some to little attention on their exit from their company.

To create an ext plan you need three things:

  1. Business Valuation: You need to know what your business is worth. You also need to understand the best-in-class valuation for a business in your industry so know what is possible. This market valuation you use at the beginning of the value creation process is simpler and faster than the full CPA valuation you’ll use later on in the process. We use software that benchmarks a business against a database of current industry multiples.

  2. Personal Plan: Next you need a Personal Plan. This includes a vision for what you would like to do after you sell the business. It also includes a personal financial plan. You need to understand your wealth gap (the difference between your personal net worth and what you would need to be financially independent) so you can know the minimum amount you want to sell the business for. Partner with a financial advisor that is a CEPA (Certified Exit Planning Advisor).

  3. Value Creation Plan: If there is a (large) gap between what your business is worth and your personal wealth goal, don’t panic. This is common. It simply means you need to get intentional about driving value growth. A Value Creation Plan aligns your personal goals with your business goals, creating an actionable plan to accelerate value so you can fill your wealth gap and prepare to enjoy a new level of freedom.

Are you ready? If not, reach out today and let’s get started. We can partner with you and your financial advisor to value the business. Then, together we can create your personal plan and Value Creation Plan.

Originally published on Darrell Amy's LinkedIn.

Business saleexit planningbusiness preparation time managementsales strategy long-term planning
blog author image

Darrell Amy

Darrell helps generous entrepreneurs build engines to grow revenue so they can give more. He is the author of Revenue Growth Engine: How To Align Sales & Marketing To Accelerate Growth. In addition to serving as a Forbes Business Council Advisor, Darrell is a keynote speaker and regular podcaster.

Back to Blog

PODCAST

GET FRESH IDEAS FOR GROWTH

Are you looking for ways to scale your business? Welcome to the Revenue Growth Podcast with Darrell Amy. This is the place for business owners, sales leaders, and marketing professionals to get ideas an inspiration to drive exponential revenue growth. Each week you’ll get actionable insights from the world