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REVENUE GROWTH ENGINE BLOG
Is Your Company Stuck In the Innovation Desert?
Midsize companies often find themselves in an 'innovation desert', focusing on operational excellence than innovation. Unlike startups or Fortune 500s, they need a balanced approach, embracing contin... ...more
Strategy ,Innovation
December 07, 2023•3 min read
The Five Pillars of Strategic Innovation: A Guide for Midsize Businesses
Explore Strategic Innovation in business with our in-depth article. Discover the five critical components - creating value, targeting ideal clients, pioneering breakthrough ideas, implementing structu... ...more
Strategy ,Innovation
December 05, 2023•2 min read
What Is Strategic Innovation?
Discover the definition of Strategic Innovation and how it is different than regular innovation. ...more
Strategy ,Innovation
November 28, 2023•1 min read
Why CEOs of Midsize Companies Must Prioritize Innovation
🚀 Embrace Innovation & Marketing: The Twin Pillars of Profitable Growth 🚀 As business leaders, our quest for growth is unending. But in this pursuit, we often glorify one aspect of business while in... ...more
Strategy ,Innovation
November 06, 2023•2 min read
Employee Engagement with W’s and I’s: How To Tap the Working Genius of Wonder and Invention to Drive Growth
Employee Engagement is at an all-time low. And, I suspect some of the LEAST engaged employees are W’s (Wonder) and I’s—especially in company’s that focus heavily on operational excellence. In the abse... ...more
Strategy ,Innovation
October 12, 2023•4 min read
Escaping the Operational Excellence Trap: How Companies Get Out of Balance and What To Do About It
Operational excellence is critical. So is innovation. So what do you do to fix an out-of-balance organization? ...more
Strategy ,Innovation
October 11, 2023•4 min read
Recession-Proof Your Small Business: Three Ways to Stay Ahead of the Curve
Here are three ways to recession proof your business. Whether or not we experience an economic downturn these ideas will be helpful to sustain growth. ...more
Strategy
May 03, 2023•4 min read
Unlock the Full Potential of Your Business: 3 Ways to Maximize Its Sellable Value
When calculating multiples on profit and revenue, buyers of a business have two basic questions that can cause doubt as to the value of the business. Fortunately, there are three things you can do pro... ...more
Strategy
April 11, 2023•4 min read
How Established Businesses Can 10X Revenue, Profits, and Impact and 10 Years by Improving 1% per Month in 2 Areas
Could it be possible to 10X your business over a decade? Not only is it possible, it is doable for virtually every business. In this article, Darrell Amy, author of Revenue Growth Engine® breaks it do... ...more
Strategy
March 27, 2023•2 min read
Why Your Largest Clients Are Not Always Your Ideal Clients
When you hear the words Ideal Client, what do you think of? Many entrepreneurs, sales professionals, and marketing leaders immediately think of their largest client. However, in many cases the Ideal C... ...more
Strategy ,Marketing &Sales
March 13, 2023•4 min read
The Underestimated Value of Ideal Clients
Like someone who finds a work of art at a yard sale, we vastly underestimate the value of things. You may have treasure hidden in plain sight inside your business. These are your Ideal Clients—the typ... ...more
Strategy
March 06, 2023•3 min read
Why You Need Ideal Clients To Create a Revenue Flywheel
The great business guru, Jim Collins, teaches us that businesses need a flywheel to drive growth. Ideal Clients leverage the consistent application of force to build enough momentum to create a flywhe... ...more
Strategy
February 27, 2023•4 min read
MBWA-Marketing by Wandering Around
Marketing can support sales by getting out of the office and listening to what’s happening in the field. Tom Peters, author of the classic, In Search of Excellence, called this MBWA: Management by Wan... ...more
Marketing
February 20, 2023•3 min read
Three Powerful Ways Marketing Can Help Sales Drive Revenue
Traditionally the sales team has looked to marketing to send over leads. However, there are many more ways that marketing can support sales to drive revenue. Here are three you may not have considered... ...more
Marketing
February 13, 2023•3 min read
Three Keys to a Powerful Revenue Flywheel
In Good to Great, Jim Collins observes that great companies embrace the power of the flywheel. Nowhere is this more important than revenue growth. In this artcile you will discover three key aspects t... ...more
Strategy
February 06, 2023•4 min read
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